{"id":10778,"date":"2025-10-29T10:25:22","date_gmt":"2025-10-29T08:25:22","guid":{"rendered":"https:\/\/povicom.rs\/en\/?page_id=10778"},"modified":"2025-10-29T10:28:32","modified_gmt":"2025-10-29T08:28:32","slug":"about-us","status":"publish","type":"page","link":"https:\/\/povicom.rs\/en\/about-us\/","title":{"rendered":"ABOUT US"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row woodmart_stretch_content=&#8221;section-stretch&#8221; css=&#8221;.vc_custom_1757319815021{margin-top: -40px !important;background-color: #FFFFFF !important;}&#8221; woodmart_css_id=&#8221;68be9282289b9&#8243; responsive_spacing=&#8221;eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2OGJlOTI4MjI4OWI5Iiwic2hvcnRjb2RlIjoidmNfcm93IiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=&#8221; mobile_bg_img_hidden=&#8221;no&#8221; tablet_bg_img_hidden=&#8221;no&#8221; woodmart_parallax=&#8221;0&#8243; woodmart_gradient_switch=&#8221;no&#8221; woodmart_box_shadow=&#8221;no&#8221; wd_z_index=&#8221;no&#8221; woodmart_disable_overflow=&#8221;0&#8243; row_reverse_mobile=&#8221;0&#8243; row_reverse_tablet=&#8221;0&#8243;][vc_column]\t\t<div id=\"wd-6901cf1d1568d\" class=\"wd-text-block wd-wpb reset-last-child wd-rs-6901cf1d1568d text-left wd-fontsize-s \">\n\t\t\t<p>The company Povi-Kom Ltd was founded in Ni\u0161 in 1992, and its main activity is the import and packaging of food products. The founder and director of the company is Jeroslav Ne\u0161i\u0107.<\/p>\n<p>In our desire to grow continuously we have invested in new machines, products and plants, thanks to which we became a leader in the import of grain products such as beans, rice, lentils&#8230;<\/p>\n<p>Such a leadership position also requires adequate conditions for storing raw materials according to the highest standards, which is why we have built so far about 10,000 m\u00b2 of the most modern logistics center &#8211; thus opening a new chapter in our business. Today, we provide complete logistics services &#8211; service and customs warehousing, distribution, all kinds of goods handling and other logistics operations.<\/p>\n<p>The pride of Povi-Kom Ltd is the brand under which we pack and place food products, PoviCom, recognizable by the red apple &#8211; a symbol of health, but also of our dedicated, healthy business. We have been present on the market for more than 30 years, and we owe the continuous growth of the brand to our loyal customers, who trust us and recognize the quality of our products.<\/p>\n<p>We believe that quality starts from the foundation &#8211; and that it should be consistently nurtured through every step, from the warehouse to the dining table!<\/p>\n\t\t<\/div>\n\t\t[\/vc_column][\/vc_row][vc_row woodmart_css_id=&#8221;68be92493efff&#8221; responsive_spacing=&#8221;eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2OGJlOTI0OTNlZmZmIiwic2hvcnRjb2RlIjoidmNfcm93IiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=&#8221; mobile_bg_img_hidden=&#8221;no&#8221; tablet_bg_img_hidden=&#8221;no&#8221; woodmart_parallax=&#8221;0&#8243; woodmart_gradient_switch=&#8221;no&#8221; woodmart_box_shadow=&#8221;no&#8221; wd_z_index=&#8221;no&#8221; woodmart_disable_overflow=&#8221;0&#8243; row_reverse_mobile=&#8221;0&#8243; row_reverse_tablet=&#8221;0&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;10632&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]\n\t\t<div id=\"wd-6901cf39114da\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-6901cf39114da wd-title-color-primary wd-title-style-simple text-left vc_custom_1761726282008 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h2 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-l\" >QUALITY AS A MOTIVE<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title reset-last-child  wd-fontsize-xs\">We choose raw materials carefully, cooperating with proven suppliers, and each product goes through a process of control and packaging according to high standards. For us, quality is more than an obligation - it is a principle.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-6901cf4ae8ce7\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-6901cf4ae8ce7 wd-title-color-primary wd-title-style-simple text-left vc_custom_1761726299658 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h2 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-l\" >MISSION<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title reset-last-child  wd-fontsize-xs\">Our mission is to listen to the needs of the market and modern consumers, continuously develop efficient processes, build long-term partnerships and ensure a reliable supply of basic food products for everyday nutrition.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t\n\t\t<div id=\"wd-6901cf5c2bb2d\" class=\"title-wrapper wd-wpb wd-set-mb reset-last-child  wd-rs-6901cf5c2bb2d wd-title-color-primary wd-title-style-simple text-left vc_custom_1761726315897 wd-underline-colored\">\n\t\t\t\n\t\t\t<div class=\"liner-continer\">\n\t\t\t\t<h2 class=\"woodmart-title-container title  wd-font-weight- wd-fontsize-l\" >VISION<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"title-after_title reset-last-child  wd-fontsize-xs\">Further strengthening of the market position in Serbia and the region, expansion through new channels and assortments and continuous investment in technology, logistics and people - while preserving the values  on which the company is based.<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t\t\n\t\t[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row woodmart_stretch_content=&#8221;section-stretch&#8221; css=&#8221;.vc_custom_1757319815021{margin-top: -40px !important;background-color: #FFFFFF !important;}&#8221; woodmart_css_id=&#8221;68be9282289b9&#8243; responsive_spacing=&#8221;eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2OGJlOTI4MjI4OWI5Iiwic2hvcnRjb2RlIjoidmNfcm93IiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=&#8221; mobile_bg_img_hidden=&#8221;no&#8221; tablet_bg_img_hidden=&#8221;no&#8221; woodmart_parallax=&#8221;0&#8243; woodmart_gradient_switch=&#8221;no&#8221; woodmart_box_shadow=&#8221;no&#8221; wd_z_index=&#8221;no&#8221; woodmart_disable_overflow=&#8221;0&#8243; row_reverse_mobile=&#8221;0&#8243; row_reverse_tablet=&#8221;0&#8243;][vc_column][\/vc_column][\/vc_row][vc_row woodmart_css_id=&#8221;68be92493efff&#8221; responsive_spacing=&#8221;eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2OGJlOTI0OTNlZmZmIiwic2hvcnRjb2RlIjoidmNfcm93IiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=&#8221;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-10778","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/pages\/10778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/comments?post=10778"}],"version-history":[{"count":1,"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/pages\/10778\/revisions"}],"predecessor-version":[{"id":10779,"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/pages\/10778\/revisions\/10779"}],"wp:attachment":[{"href":"https:\/\/povicom.rs\/en\/wp-json\/wp\/v2\/media?parent=10778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}